

While it’s tragic that the mountain is going to add to its death toll on this, the idea of people queued up on the world’s tallest peak just for limited-time virtual merch, made me chuckle a bit.
After that Pokemon Go stampede in Central Park all those years ago, I’m feel like stunts like that are far more plausible than ever.
Edit: I also keep forgetting about the stuff RedBull does these days…

The part that absolutely kills me about this is that there were anti-maskers during the 1918 “spanish flu” pandemic. This suggest that with two valid examples that this is a bad idea, people still chose to not do it. It also suggests that we’re still the same society that we were 100 years ago.
https://www.history.com/articles/1918-spanish-flu-mask-wearing-resistance