The US automaker has weathered a difficult EV transition, announcing US$19.5 billion in charges to overhaul its strategy Read more at The Business Times.
I lived in mainland China for a while (Shanghai and then Shenzhen), and honestly I wasn’t impressed with BYD. Felt like a discount Tesla. The name is stupid as hell too: “build your dreams.” It will definitely be popular with people looking for a cheap EV, which is a good thing, but I don’t think it’ll make that much of a dent in the mid-range and luxury markets. But arguably that probably shouldn’t be their target market. I’d love to see what happens if the US actually let them be sold.
I lived in mainland China for a while (Shanghai and then Shenzhen), and honestly I wasn’t impressed with BYD. Felt like a discount Tesla. The name is stupid as hell too: “build your dreams.” It will definitely be popular with people looking for a cheap EV, which is a good thing, but I don’t think it’ll make that much of a dent in the mid-range and luxury markets. But arguably that probably shouldn’t be their target market. I’d love to see what happens if the US actually let them be sold.