More than 20% of the videos that YouTube’s algorithm shows to new users are “AI slop” – low-quality AI-generated content designed to farm views, research has found.
The video-editing company Kapwing surveyed 15,000 of the world’s most popular YouTube channels – the top 100 in every country – and found that 278 of them contain only AI slop.
Together, these AI slop channels have amassed more than 63bn views and 221 million subscribers, generating about $117m (£90m) in revenue each year, according to estimates.
The researchers also made a new YouTube account and found that 104 of the first 500 videos recommended to its feed were AI slop. One-third of the 500 videos were “brainrot”, a category that includes AI slop and other low-quality content made to monetise attention.
The findings are a snapshot of a rapidly expanding industry that is saturating big social media platforms – from X to Meta to YouTube – and defining a new era of content: decontextualised, addictive and international.
I report each one. And then I tell YouTube I never want to see anything from that channel again. I even pay for premium because I don’t want ads and I want to support some content creators (not shorts, no AI, etc). But this AI shit is really making me wonder what I’m even paying for?
Sadly, you’re paying for the fascists in Google’s leadership to continue pushing alt right pipeline crap to people in the default YouTube feeds, all over the world.
I’m sure a small sliver of your payments go to the content creators you support though, so there’s that.
And yet you participate in society! I am very intelligent.
that’s disingenuous. you don’t need to feed google with money to support creators who want to be supported, they’ll have multiple channels for donations
but also you don’t need to pay google, or watch youtube at all, to participate in society.